Category Archives: branding

Capturing the Essence of Wellness: A Branding Photography Shoot for M Pilates + Yoga Studio






Capturing the Essence of Wellness: A Branding Photography Shoot for M Pilates + Yoga Studio

As a photographer, I often find myself in diverse settings, each presenting its own unique charm and challenge. Recently, I had the pleasure of collaborating with M Pilates + Yoga Studio. This journey was not just about capturing images; it was about telling a story of wellness, strength, and community.

Before diving into the shoot, I engaged in extensive discussions with the Leanne at M Pilates + Yoga. Understanding their brand identity, values, and vision was paramount in crafting the narrative we wanted to convey through the visuals. So we brainstormed ideas, explored themes, and planned to ensure the photos would authentically represent the studio’s ethos.

Behind the Lens

So, on the day of the shoot, the studio buzzed with energy and enthusiasm. From the tranquil ambiance to the dedicated instructors guiding their clients through graceful movements, every aspect of M Pilates + Yoga breathed life into the frames. The focus of this shoot was to get some headshots and some detailed shots of the studios, equipment and inspirational items found throughout the studio.

Bringing the Brand to Life

Throughout the shoot, I focused on highlighting the unique features that set M Pilates apart. Whether it was the state-of-the-art equipment or the welcoming atmosphere, each image was carefully crafted to showcase the studio’s strengths. From close-up shots to wide-angle captures that portrayed the sense of space and serenity, every photograph was a testament to the studio’s commitment to holistic wellness.

Building a Visual Narrative

But as the shoot progressed, a narrative began to emerge – one of vitality, balance, and empowerment. The images spoke not only to the physical benefits of Pilates but also to the mental and emotional well-being it fosters.

The Final Flourish

Finally, after hours of shooting, we wrapped up the session with a sense of accomplishment and excitement. But the journey didn’t end there. Back at my studio, I carefully curated and edited the images, ensuring they aligned seamlessly with M Pilates + Yoga Studio’s brand aesthetic. The final collection was a testament to our collaboration – a vibrant tapestry of images that encapsulated the essence of the studio.

Working with M Pilates + Yoga Studio was not just a professional endeavor; it was a journey of discovery and creativity. And through our collaboration, we succeeded in capturing the heart and soul of the studio, translating its values and spirit into captivating visuals. Lastly, I am grateful for the opportunity to be part of this process and look forward to next quarter’s Branding shoot!

Italian Restaurant in Scotch Plains

Grano Pizzeria and Italian Tavern

Antonino LoCascio

Grano Pizzeria and Italian Tavern

Scotch Plains, NJ

I recently had the pleasure of photographing Grano Pizzeria and Italian Tavern, an Italian Restaurant on Park Avenue in Scotch Plains, NJ for Scotch Plains City Lifestyle. We were happily greeted by Nino who is the owner and chef! In addition to getting shots of the interior, he made some dishes for us to photograph as well. And OMG…I even had the opportunity to try out the food he made and it was AMAZING! And I especially loved the pepperoni pizza that had the sweet honey drizzled on it. How have I never had that combination before??? Trust me, you HAVE to try it!

Besides the amazing menu they offer at Grano, they have a really gorgeous bar. It is the perfect place to enjoy a cocktail or share some appy’s with some friends. And although I have not attended yet, Nino occasionally hosts Sunday brunches which look like a blast with music and mimosas! Whoever is running their social media is really good about posting so be sure to follow Grano’s instagram and Chef Nino’s where you can catch him doing lives and sharing some delicious recipes!

So if you are looking for an amazing Italian restaurant in Scotch Plains, look no further! Grano has it all, and it is absolutely mouth watering delicioso!

To read the article, click here.


Our publication is a community-focused magazine that aims to connect the residents to the people, places and things that make our city special. We are inspired by the unique atmosphere our city has, and we highlight the most positive aspects of living here. From locally owned businesses to inspirational residents, these pages will be your guide.


joan marie

Scotch Plains, NJ 07076

908.312.1788 |